Iodine deficiency is a significant, yet preventable, nutritional gap where the body lacks sufficient iodine to produce necessary thyroid hormones. These hormones are critical for metabolic regulation, energy management, and, most importantly, brain and physical development.
Children: Leading to impaired physical development, intellectual deficit and poor school performance
Women: Low energy, persistent fatigue, increased risk of infertility and development of goiter
Men: Fatigue, weakness, cognitive decline and development of goiter
Iodine is an essential nutrient for normal growth and development. Its consumption is very crucial during
pregnancy and early life, where iodine deficiency can cause irreversible effects like brain damage.
In India, it is estimated that more than 200 million people are at risk of IDD (Iodine Deficiency Disorder), while the number of persons suffering from goiter and other iodine deficiency disorders is above 70 million.
According to the Lancet article published on 29th Aug 2024, over 5 billion people worldwide, representing 68% of the global population, have insufficient iodine intake, and more than 4 billion people, or 65%, do not consume enough iron. According to Kantar study 2018-19, In India, around 92% of the population consumes Iodized salt, but only 76% households receive adequately iodized salt. Aashirvaad Smart India is focused on educating beneficiaries on the importance of iodine and iodised salt in Andhra Pradesh (adequate iodised salt coverage in 61.9% households), Karnataka (adequate iodised salt coverage in 74.6% households) and Telangana (adequate iodised salt coverage in 79.7% households). Basis the same study, only half of the respondents (55.0%) had heard about iodised salt.